Company history

We create

The JTF advertising agency was founded for end-to-end B2C customer acquisition. The tool — terminal networks across Russia.

Research of the payment-acceptance market showed significant marketing potential in this channel.

We specialize

Full-funnel advertising on payment terminals, vending, and self-service devices across Russia — a partner network of more than 40 terminal networks.

SMS services for payment-system clients and an in-house cabinet for SMS communications.

A major terminal branding contract for SUN InBev, brand «Клинское». A contract with Tinkoff Bank for the SMS channel.

Branding special projects for «БАЛТИКА», SUN InBev, Beeline, and MegaFon.

Won the tender to brand the ATM network of Bank of Moscow (VTB Group) — sole contractor across Russia.

We focus

We sign direct contracts and partnerships with mobile operators (MTS, Beeline, MegaFon, Tele2).

Primary focus — online communication channels via mobile devices.

We launch the «Умный Поиск 24» product. We aggregate databases with targeting for cars, real estate, and personal goods.

We expand

A full range of targeted communication via mobile devices.

With partners, we bring the Voice broadcasts product to market.

We launch the online version of the «Умный Поиск 24» project on the advertising market.

2018 revenue — 50 million rubles; the number of regular clients doubled.

We refresh

We rename the agency to JTF Digital Agency and fully focus on online communications via mobile devices.

We launch a new version of the jtf-mobile.ru website.

We expand expertise in automotive and banking segments; we roll out our own case studies.

Strategic partner of Tinkoff Bank for customer acquisition via cold contact databases — coordinating more than 40 call centers across Russia.

Annual revenue — 100 million rubles. Client list includes:

• 15 automotive holdings
• more than 100 dealerships
• federal and local developers and real estate agencies
• restaurant chains
• e-grocery companies

We create the «ДТФ_Sport» volleyball team and compete in Saint Petersburg amateur volleyball club tournaments.

We adapt

During the COVID pandemic we quickly shift to remote work.

We become a partner of the federal medical clinic network «Мать и Дитя».

Together with Tinkoff Insurance we launch a special project to acquire MTPL (OSAGO) clients.

With partners we launch RCP (return client pixel) — identifying phone numbers of website visitors.

End-to-end lead generation on our own DMP. Agency revenue for 2020 — 120 million rubles.

We optimize

In partnership with telecom operators we test new targeting segments using neural networks and artificial intelligence.

We become partners of the marketplace analytics service Mpstats.

We focus on the marketplace market and give sellers solutions to grow sales and strengthen their business.

We add

We keep growing and show high flexibility and adaptability in the current economic environment.

We build an in-house call center within the agency — a fuller service range and better client care.

We open a representative office in Dubai, UAE.

We expand the portfolio: SEO and contextual advertising. A full range of advertising services in Telegram.

Agency co-founder — Sergey Polushkin — becomes a permanent resident of the «АТЛАНТЫ» business club.

In December 2022 the team celebrates the 10th anniversary and moves forward with new goals.

We build

We develop a service that enables targeted B2B selections with more than 75 targeting options.

We expand data-enrichment capabilities in the B2C segment.

We create the end-to-end CPL VOICE ROBOT JTF solution, available for both B2B and B2C audiences.